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CDTA Goes Pink to Support American Cancer Society Campaign

September 24, 2018
Real Men Wear Pink

Pink Buses to Support “Real Men Wear Pink” Until October 31st

CDTA is once again partnering with the American Cancer Society on its Real Men Wear Pink Campaign. As part of the initiative, pink buses will be rolled out on Capital Region Streets to raise awareness and support the campaign. Materials and decals to transform the city buses were generously donated by NAPA Auto Parts and Lamar Advertising.

Last year, CDTA employees helped raise nearly $16,000 for Real Men Wear Pink. Overall, the 2017 Capital Region Real Men Wear Pink campaign raised more than $146,000, ranking 4th in the nation, after Atlanta, Boston, and Pittsburgh.