December 11, 2012
Beginning in January, Customers No Longer Tied to Monthly Passes
(Albany, NY) – The Capital District Transportation Authority (CDTA) will shift to the exclusive use of monthly Rolling Swiper passes beginning January 1, 2013. Rolling Swipers are offered at the same price as monthly passes while providing customers with more flexibility and convenience.
CDTA’s 5-day and 7-day calendar passes will be replaced by their Rolling Swiper equivalents. A public education campaign entitled “We’re on your schedule now” is underway to educate customers on the transition, and the added benefits of more flexibility, convenience and value.
The Rolling Swiper is a discounted monthly pass in 5-day ($55) and 7-day ($65) options, which are also available to eligible half fare customers. Rolling Swipers allow riders to start using their pass at any time, and customers who wish to remain on a calendar schedule just need to validate their new rolling pass at the beginning of the month. Rolling Swipers include a start date and end date printed on the back of the card for tracking convenience.
How Rolling Swipers work:
- Purchase either 5-day or 7-day Rolling Swiper at any CDTA sales outlet or online
- Insert Rolling Swiper into the farebox for validation
- Swipe and go every time thereafter for a full month of rides
- Passes can be purchased and activated at any time
- Customers control their own schedule and maintain full value of their pass
- Corporate partners have a simplified administrative process with no returns
Improved technology over the past decade has taken CDTA customers from bus tokens to swipeable fare media. Rolling Swipers were first introduced in 2009 and now constitute 30% of pass sales across the system with more than half of CDTA customers using pre payment.
Rolling Swipers are available at cdta.org, at area Price Chopper Supermarkets, Hannaford Supermarkets, and ShopRite supermarkets, select Keybank locations and the CDTA Sales Center at 85 Watervliet Avenue in Albany. Window hours at the Sales Center are Monday-Friday from 9:00am – 5:00pm.
For more information regarding this change, contact CDTA’s Customer Information Center at 482-8822 or visit www.cdta.org. Customer Service Representativesare on duty 6am-7pm weekdays, 8am-6pm on Saturdays and 8am-5pm on Sundays and holidays. To stay connected with CDTA visit facebook.com/CDTAiride or follow us on twitter.com (@CDTA).
